Challenges of implementing a digital asset management (DAM) system

11 September 2021
Agboakiosime Imoudu

When you manage your digital assets like documents, images, and videos properly, you derive more value from them. Digital asset management (DAM) helps you do just that. DAM systems enable you to store, organize, edit, and share digital assets from a central location. However, like everything else that has value, these systems can have challenges. 

Common challenges associated with some digital asset management systems are;

Implementation cost

DAM system implementation costs can be a major challenge, especially for small businesses. The maintenance cost of your DAM system as your organization scales can be a problem. Choosing a DAM provider with a cloud-based platform will support your business growth without a significant corresponding increase in maintenance fees. Removing unused sections of the DAM platform can also help manage costs.

Integration with other assets

Your DAM system has to work with other systems already in use at your organization. A top-quality DAM software should integrate with other systems like Customer Relationship Management (CRM). This is often possible using the Application Programming Interface (API) that facilitates data exchange between the DAM solution and other tools you already use.


For a DAM platform to have a positive impact on your organization, your staff should be able to use it. Without adequate training, it can become difficult to manage and share assets and carry out other functions. 

Slow response

Some DAM platforms have slow response speeds, which will slow down your business operations. If you end up with such a DAM system, your best move may be to jump ship and get one with a quick response. 

In the end, the benefits of using a digital asset management (DAM) system far outweigh the challenges. Your choice of DAM software plays a major role in the whole process. It can either amplify or minimize these challenges to the point where they almost completely disappear. At, you’ll find a DAM system that makes costs manageable, integrates well, is easy to use, and has a quick response.